A focus group is a qualitative research, where a group of people are physically interviewed to give their perceptions, opinions, beliefs and attitudes towards a product, service, and concept, while an online survey is a statistical study in which members are interviewed via the internet to give their views on products or services in return for with monetary reward or incentives .there is a growing trend toward using the internet to conduct online surveys. More and more organizations are getting to use internet surveys to save money and increase the speed of obtaining results from qualitative research. While there may be some benefits to conducting qualitative research online, it is important for marketers to understand what they lose in the use of cyberspace to conduct their study, specifically why such research is not an effective substitute the good or discussion groups. Focus groups with traditional interaction are used to explore issues in more detail and reveal the feelings of each participant is not feasible in an internet environment. With online groups, you lose non-verbal cues to guide the participants in the discussion room. Often, nonverbal cues are as important as the verbal in determining responses to different ideas. But it is impossible to take non-verbal responses in an online discussion focus groups are usually much smaller. Even if they are in an interesting way to generate ideas, the sample size is a problem, because the public is rarely enough to draw definitive conclusions. Focus groups are a great way to get the discussion going, and many researchers have reported learning, the idea that it would be if he were a member of the target group’s opinion. Unfortunately, without the anonymity of the online survey, it is often difficult to get people voicing the truth. With most aspects of focus groups of key studies on the internet, it’s no secret that the groups are here to stay. With Various fascinating ideas this new research technique makes it easy access to millions of consumers to influence industry to target more than quantitative research field. Many customers have used the target groups for deep understanding of consumer needs and preferences, or to produce a creative group with dynamics among the participants. They used them to get the reactions of the package or product concept. With easy questions like “Do you like the blue package, or a yellow packet, and why?” The current technology has become easier and faster way to respond to simple questions such as through online surveys. Since there is not much research involved in the design or analysis, customers can do this job alone. There will always be a role for a moderator expertise in focus group or to quote analysts, but to help customers choose between red and blue pack is not. When technology makes our